Podcast: Making money with purpose

Claudine Reid MBE and her husband have been running PJ’s Community Service since 1995. The business has taken many iterations but now operates as a social enterprise that aims to upskill, employ, and support those from disadvantaged and underserved backgrounds.

One thing Claudine is not short on is experience. In just under three decades she has navigated the business through rocky waters against an ever changing landscape time and time again. Claudine says that her ability to do this has largely been down to her unquenchable thirst for knowledge. She explains that only by taking a step back and looking at the business strategically has she been able to keep the ship on a true course.

In this episode of the Help to Grow: Management Podcast, Financial Times journalist Jonathan Moules speaks to Claudine about some of the ways in which she has pivoted the business to keep it alive and kicking, some of the recent transformations EDI has seen in the workplace, and how she ultimately points all her work towards a wider purpose.

Help to Grow: Management Podcast

Hosted by Financial Times journalist Jonathan Moules, the Help to Grow: Management Podcast is a unique resource for SME leaders navigating the world of business. Through discussions with SME leaders, listeners will hear real stories from people about how they have harnessed the ups and downs of running a business to thrive. The Help to Grow: Management Podcast isn’t about business ideals, it’s about authentic stories and lessons.