Business Advice and Insights

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How to build a brand for your business that stands out?

Tzvete Doncheta offers some key advice on building a business identity that goes beyond brand recognition

DifferentiationEntrepreneurshipMarketingstrategy
University of Leicester School of Business

Family firms – lessons in innovation

Family firms are traditionally badged the conservatives of the business world – unadventurous, slow to change, and too fond of familiar traditions and habits. However recent…

Family businessEntrepreneurship
Lancaster University Management School

Retaining a spirit of entrepreneurship in a growing business

Entrepreneurship almost invariably serves as the bedrock of a small business, but over time that bedrock may be eroded and replaced by something quite different. Growth is often…

EntrepreneurshipInnovationRecruitmentSustainability

Why entrepreneurs need to turn the world of “what if” on its head

One of the reasons why hindsight really is a wonderful thing is that it provides us with an infinite number of “what ifs”. We might remain acutely aware of the futility of…

SustainabilityEntrepreneurship
University of Nottingham, Nottingham University Business School

Success, vision and luck: Is entrepreneurship a matter of “nature” or “nurture”?

The words “entrepreneurship” and “vision” are frequently bandied around in tandem. The general implication is that both encapsulate the ability to make a difference, to…

EntrepreneurshipSustainability
University of Nottingham, Nottingham University Business School

Business schools and small businesses need to speak the same language

One of the most challenging paradoxes at the heart of enterprise education, as has been touched on previously on these pages, is that students are routinely encouraged to think big…

Start-upsEntrepreneurshipOrganisational culture

Communicator-in-chief: The key trait for entrepreneurs building businesses

Entrepreneurs need to define their mission and the purpose of their firm.

TechnologySustainabilityEntrepreneurshipCommunications