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Laying the foundations for a solid client-agency relationship by setting the ground rules early

In an increasingly competitive world in which marketing agencies are prolific, how best should they retain clients, and how can a relationship between client and agency be set up…

Bridging the gap between business and academia

The University of the West of England (UWE Bristol) has set up a team of academic experts whose job is to provide a pathway between its Bristol Business School and SMEs.  The…

What is a small business to do?

That’s the question that the University of Portsmouth asked itself in 2013 when it decided to cement its position in the local community as an organisation that supports and…

Developing an entrepreneurial culture amongst students through LUMS’ network of Entrepreneurs in Residence

Lancaster University has a very strong reputation of working with business – particularly SMEs. This was reflected by the University receiving a Small Business Charter Gold…

Why businesses and universities should work together

There is a long-standing view that our universities are places where students go to learn theory and are a source of potential talent but have little to offer businesses…